PROFESSIONAL PROFILE
CORE EXPERTISE
PROFESSIONAL EXPERIENCE
HOLLEY PERFORMANCE BRANDS · Sanford, FL
Jun 2011 — Jul 2026
Senior Graphic Designer | Lead Designer, DiabloSport
• Led visual design for the DiabloSport brand within Holley’s American Performance division, creating brand-consistent digital, print, social, and product-launch assets.
• Designed UX/UI graphics and interface assets for inTune i2/i3, Trinity T2, Predator X, PowerCal, Holley EFI, and Sniper EFI.
• Produced photorealistic 3D renders, materials, and motion graphics for marketing campaigns and launches.
• Integrated AI-assisted tools into creative workflows, improving production efficiency by approximately 30%.
• Partnered with marketing, product, and video teams to translate technical details into clear creative.
LYNN UNIVERSITY · Boca Raton, FL
Oct 2014 — Apr 2015
Adjunct Professor, College of Communication and Design
• Taught graphic design fundamentals and Adobe Photoshop through hands on assignments grounded in composition, process, and visual problem solving.
• Guided students through critique, technical skill-building, and practical approaches to real world creative challenges.
CELSIUS, INC. · Delray Beach, FL
Jun 2010 — Dec 2010
Associate Graphic Designer | Marketing & Graphic Design Intern
• Designed consumer facing print ads, packaging, point-of-sale materials, coupons, and video content for the fitness and wellness brand.
• Coordinated projects with outside marketing partners and print vendors while managing schedules, production details, and final deliverables.
